Using platforms such as WordPress, it's easy to start a blog. Once your blog is up and running, the next step is to increase traffic to it.
You don't have to be a marketing expert to promote your blog. These best practices can help you increase your blog traffic and get more visitors.
This article will discuss the best and easiest ways to increase blog traffic, just like an expert marketer.
So what’s a blogger to do?
There are many ways to increase traffic to your blog. While the list below isn't exhaustive, it does include some of my most popular and tried-and-true methods to increase my blog readership. You will find super-helpful tips on the topic at the end of this article.
1. Optimize Your Blog's User Experience
Look at the design of your blog. Technology changes as technology do. Technology can look outdated and out of date, even though it once looked modern and fresh. Next, consider the user experience (UX), for your visitors. Is it easy to navigate your blog? Is it simple to read on mobile devices? Is the site fast to load? A site that loads quickly will be able to load in less than 2 seconds. Consider that 40% of visitors will abandon a website if it takes longer than 3 seconds to load.
2. Identify high-performing content
There are many places where you can look to find popular topics when choosing a topic for your writing.
- Google Trends will display a graph showing how interest has changed over time.
- Buzzsumo allows you to see which pieces of content are most popular on social media about a topic.
- Trending topics on Tweet.
3. Learn SEO basics and apply them to your website
SEO refers to a set of best practices that will make your website more search engine-friendly. To improve your website, you don't have to be an SEO Guru.
Contrary to popular belief anyone can perform SEO on their website without the need for an expert. You can find many SEO plugins and free advice. There are also step-by-step tutorials.
The All-in-One SEO plugin is recommended for all WordPress sites. This is the best SEO and website optimization tool. All the SEO features you need for your website are included in the free version.
4. Strategically use keywords
If you want your blog to rank higher in search terms, and to attract more people to it, keywords are essential. You should brainstorm topics that are relevant to your business. To find the right keywords, use tools such as Google Keyword Planner or Ubersuggest.
5. Internal linking should be a routine task
Once you have created quality content, it's important to link to them from existing blog posts. This is known as internal linking and plays an important role in SEO.
It is a good idea to link to older articles in your new articles.
We have included internal links in our pre-publish checklist because they play an important part in SEO.
6. Create Evergreen Content
The type of content known as "evergreen content" is content that is always relevant and keeps readers informed. A Moz case report describes evergreen content as "content that has a sustained and continued success". It also shows how evergreen posts can bring in traffic for years after they were published.
Some common evergreen formats include:
- Lists
- Top Tips
- Instructional Tutorials "How to"
- Videos
7. Curate your Content
You have many options to curate your blog's content, including creating accounts on Flipboard and Scoopit. Also, you can create a Pinterest Board specifically for your blog posts. This allows your followers to easily find and share your blog posts.
8. Post your content to LinkedIn
You can post blog links to LinkedIn group discussions, but no spam. Post only if you feel that you are adding value. You can start by commenting on discussions that are popular by answering comments, sharing your insight, or asking questions to generate more comments. You can share the content that you have created if the discussion is successful.
9. Increase Traffic with Social Shares
You can increase your chances of visitors sharing your content by making it easy for them to do so. You can increase your chances of getting more people to visit your blog by sharing your content. You can hire an SMO Expert so that your blog reaches a target audience.
10. Create your own online groups
Start your own group online to grow your blog's following. Use free platforms such as Facebook and LinkedIn to invite your friends to join. Your influence will grow as your community grows. Your group members will help you promote your blog via their social media profiles. This little community can eventually become a significant source of traffic to your blog.
Recommended Reading:

Comments
Post a Comment